My process for UX design
UX is important because it tries to fulfill the user’s needs. It aims to provide positive experiences that keep users loyal to the product. Additionally, a meaningful user experience allows a UX designer to define customer journeys on the product that are most conducive to business success. My process involves three phases: strategy , creation and delivery. The diagram below further illustrates my approach
Strategy Phase
Discover & Research
Learning about your customers
- Business Goal
- User persona
- Competitor research
Define & Analyze
Identifying the users’ needs
- User Journey
- Define pain points
- Gather statistics
- User flow
Ideation Phase
Design
Turn ideas into actionable design
- Rough Sketches
- Wireframe
- Low fidelity mockup
- High fidelity visual design
Prototype
Mocking up the final result
- Clickable prototype
- Motion design
Testing
Evaluate the design
- Usability testing
- A/B testing
- Gathering feedback
Delivery Phase
Implement & Deploy
Turn design into a real product
- Break down assets
- Implement in engine
- Support engineers’ needs
Analyze & Refine
Verify and modify the product
- Report bugs
- Analyze metrics
- Review user feedback
- Modify if needed